Laying the foundation of your ecommerce business is one thing, and gaining sales is the other. Trusting a novel brand isn’t easy, but you need to seek ways to do it.
Some online platforms will charge you fees to sell via their platform, while others may not. It entirely depends upon the type of business model of that selling platform. To sell your products online for free in India, you can count on options of selling on marketplaces, social selling, and local selling.
Local Selling
If your target audience is local only, you can list your products on classified sites and connect with the customers easily. On most local classified sites, product listing is free, and the transaction won’t be online. Thus, you can consider it as one of the most secure ways to sell your products by letting the customers connect with you directly to buy products. You can count on local listing sites namely:
- in
- Quikr
- eBay Classifieds
- Craiglist
These are prominent ones; you can count on other local selling sites to market your products. This is the best way to gain digital users’ attention towards your ecommerce business and offline store. It is a blend of digital and conventional business conduction; thus, there are higher chances of conversion from the local audience.
Sell on Social Platforms
What is your WhatsApp number? Do you have an account on Facebook?
These are the basic questions these days.
The change in the interaction pattern of people brought a subsequent change in the business conduction as well. Now, almost every business has a Facebook page and presence on other social channels. Every business prefers social selling because of the ease of usage of the platform, trouble-free interaction, and users’ availability. The most popular social selling sites are:
- Facebook Marketplace: Creating product listings on the Facebook marketplace is as easy as listing on classifieds like Olx. The reach of your product listings will be local, and interested people can communicate with you directly via messenger. In case you have the shopping link of your store for the same product, and you can share it directly and add more chances of direct conversion.
- Google Merchant Store: There is nothing better than selling on the platform where people search for your products. The product listing on Google merchant center improves your store’s ranking if you provide the purchase link to your shoppers. It adds to the exposure of your brand.
- Instagram Shop: The latest update of Instagram came with the Instagram shop feature to convert your listings directly to the product listings. Just like displaying the name of tagged users, the price tag will be visible to the Instagrammers exploring your products. A single click can take users to your store’s checkout page, thus adding more chances of conversion.
- WhatsApp Business: Though Whatsapp came as a typical messenger application, the business version revolutionized ecommerce completely. With easy social sharing options, you can share the products and recent launches within your groups and network.
Sell on Marketplaces
The ecommerce marketplaces are platforms where several businesses selling similar or different types of products can register and start selling straight away. There is no upfront investment to build a store or set up your business. You will be creating your catalog or exporting the files to make your product listings live on the platform. These ecommerce platforms already have the user base, so you need not worry about getting traffic on your website. There are no listing fees on these platforms. Thus, you can sell for free and pay nominal fees only when you sell.
- Amazon
- Flipkart
- Snapdeal
- ShopClues
- Meesho
The first four ecommerce marketplaces are direct selling platforms. You will be paying a varying commission range only when you make sales; else, you can showcase and market your products for free. Meesho is a reseller platform based on social selling. When other resellers can share your products in their network and sell on commission, you will see a surge in your sales figure. Some of the ecommerce platforms will give you the upper hand to connect with businesses and sell to the B2B customers at affordable rates. This will improve the net profit of your store.
Ultimate Deal To Sell For Free – Launch Your Ecommerce Store
Every mode of selling online for free has its pros and cons. Selling across different online sites makes it easier to bring sales, but the conversion rate is never promised. Everyone must follow the policies of the platforms and ecommerce businesses to sell your products online. If you want to sell on your own terms, the best deal is to design your web store and launch it.
Once you are done launching your site, you need to work hard on marketing and campaign designing to bring quality traffic to your store. Maintain transparency about your payment policies, and start selling completely for free. You cut off the commission charges as well. Thus, you can optimize your profit.
If you are yet to build your store, you have options to choose from custom development, ecommerce platforms, and website builder tools. For those of you planning to manage your business on your own, ecommerce platforms is the best deal to start with. You can register your business at Builderfly and design your store on your own. Along with the store builder, you can design a mobile app and launch both of them at no additional charges than your current plan. With zero transaction fees, you can plan your business and start selling your products to your end customers without any trouble.
Let’s not spend more time thinking and planning about your business. Register your business with Builderfly and take your first step in building your dream store. For any queries about store setup and designing, you can write to us at support@builderfly.com.
