In this intricate world with multiple platforms, making sense of how to decide the genuine source of downloads for your iPhone or Android application is similarly as significant as making sense of how to get more application downloads. Setting up strategies for following paid application downloads and organic application downloads empower mobile advertisers to expel the mystery from their development stacks. Actually, the seriousness behind overseeing and upgrading multiple platforms, cross-channel attribution streams for iOS and Android mobile applications are just expanding. Builderfly – one of the fastest-growing ecommerce platforms is taking over the market. It allows the user to build a fully customizable online store and a personalized mobile application without being a tech-savvy. All the technical management including HTML and coding is handled by Builderfly. Being a Builderfly customer, one gets the power to design the store as well as the mobile application – their way, and focus on selling the products to the maximum customers.
What is Mobile App Analytics?
Mobile app analytics catches information from the mobile application, site, and web application visitors to distinguish one of a kind client, track their journeys, record their conduct, and report on the application’s performance. Like conventional web analytics, mobile analytics are utilized to improve changes and are the way to making world-class mobile app experiences. Any mobile application proprietor is most likely very much aware of the prevailing trend that the mobile business is quickly turning into the standard; not just with regards to applications that individuals use every day, yet additionally in web utilization. Surely, the industry is budding and there are essentially a lot of chances that sprouting business visionaries and advertisers shouldn’t pass up.
In any case, mobile application advancement isn’t simply restricted to conceptualization and ecommerce app building in general. Once your application is done, for example, how shall you make the most out of it and improve it further without the vital information to steer you? This is the place the significance of mobile application analytics is extraordinarily featured.
Significance of Mobile Application Analytics
Mobile analytics gives organizations unrivalled experiences into the concealed existences of application clients. Analytics, for the most part, comes as a product that coordinates into organizations’ current sites and applications to get, store, and break down the information. This information is essentially critical to promoting, deals, and product supervisory teams who use it to settle on increasingly educated choices. Without a mobile analytics arrangement, organizations are left flying visually impaired. They’re not able to determine what clients draw in with, who those clients are, what carries them to the site or application, and why they leave. Organizations in this circumstance must depend on instinct or space skill and regularly fail to meet expectations contrasted with their companions.
Online shoppers are learnt to spend about 70% of the screen time of their smartphones in mobile applications. This is a colossal opportunity for organizations to get to their shoppers. However, it may not be a cakewalk as the market is huge out there. There are above 6.5 million mobile apps in the prominent mobile app stores, a great many web apps, and over a billion already existing websites. Organizations use mobile analytics that raises the competition level in building unique mobile analytics experiences. Additionally, mobile analytics tools provide a truly necessary competitive edge in marketing. Mobile app marketing represents about 70% of all digital marketing attempts. As more and more organizations go after clients on the mobile, the impact of their marketing must be evident. Also, one can get to know whether the mobile app users who view the marketing ads are actually purchasing their products.
The Role of Mobile App Analytics
The reason behind why mobile app analytics hold such a significant position in enhancing its performance is that it’s considerably more customized as compared to the rest. It can help you get indispensable data such as bounce rates, session times, user activities, geo-location, and so on. Moreover, disregarding if you have a continuously growing clientele base and are getting incredible input from your mobile app, being ignorant of using mobile app analytics would simply reduce the maximum performance rate of your mobile app. In the end, you shall not have the know-how of your app’s performance in the market. Any business owner who focuses on making the most out of his efforts would agree to nothing less than it deserves.
How to track mobile apps download using Builderfly dashboard?
Builderfly understands the importance of a store owner to track the number of their mobile app downloads as well as its analytics. Due to this reason, they provide two methods to track mobile apps performance and download, viz.:
- Inbuilt Analytics
- Analytics Configuration
In the Analytics Configuration, Builderfly lets you integrate external Analytics resources, such as:
- Integration of Google Analytics
- Integration of Flurry Analytics
Let us dive into the details.
- Inbuilt Analytics
In the App Front dashboard, when you scroll down, you can view the number of downloads of your mobile app in Android as well as iOS, you can view the number of users of your mobile apps in Android and iOS, and you can view the percentage of users of your mobile apps based on the country they belong. Further, you need to follow the steps mentioned below:
- Go to the App Customization Section.
- Click on the Analytics icon from the Navigation Bar.
Herein, you can view the:
- Graph of Active Users by country. By clicking on the Full Report option, you can get the full report for the same.
- Chart of Active Users by Manufacturer. By clicking on the Full Report option, you can get the full report for the same.
- Graph of Active Users by Version of the App. By clicking on the Full Report option, you can get the full report for the same.
- Graph of Active Users by Device-Model. By clicking on the Full Report option, you can get the full report for the same.
- Graph of yearly installation of the app. By clicking on the Full Report option, you can get the full report for the same.
- Analytics Configuration
- Integration of Google Analytics
In the integration of Google Analytics, you can enable or disable the GA Google Service Plist file for iOS and if enabled, you can choose the file to be entered. For Android users, you can enable or disable the GA Google Service Json file for Android and if enables, you can choose the file to be entered for analyzing.
How can it work for iOS?
Mobile application announcing in Google Analytics causes you to see how individuals utilize your iOS or Android application. These reports work related to the Firebase SDK, which naturally catches various occasions and client properties and permits you to characterize your custom occasions to quantify the things that extraordinarily matter to your business. When the information is caught, it’s accessible in a dashboard in both the Google Analytics interface and the Firebase console. This dashboard gives productized bits of knowledge about your information; from synopsis information, to increasingly point by point information.
- Beginning with application analytics for iOS is simple. Simply add the Firebase SDK to your new or existing application and information assortment starts naturally.
- Associate your Firebase application to Google Analytics to get application announcing in both the Google Analytics interface and the Firebase console.
- Utilize analytics to log custom occasions that bode well for your application, similar to buys, virtual money spends, or accomplishments.
- Characterize the crowds that issue to you and use them to fragment your reports and increase further bits of knowledge.
- Utilize your crowds to target messages, advancements, or new application highlights utilizing other Firebase highlights, or with Google’s promotions products.
- Add the Firebase SDK to your iOS application.
- Break down reports in the Analytics announcing dashboard.
- Download iOS test code.
How can it work for Android?
Mobile application announcing in Google Analytics causes you to see how individuals utilize your iOS or Android application. These reports work related to the Firebase SDK, which naturally catches various occasions and client properties and permits you to characterize your custom occasions to quantify the things that interestingly matter to your business. When the information is caught, it’s accessible in a dashboard in both the Google Analytics interface and the Firebase support. This dashboard gives a point by point bit of knowledge about your information; from synopsis information.
- Beginning with application analytics for Android is simple. Simply add the Firebase SDK to your new or existing application and information assortment starts naturally.
- Associate your Firebase application to Google Analytics to get application announcing in both the Google Analytics interface and the Firebase support.
- Utilize analytics to log custom occasions that bode well for your application, similar to buys, virtual money spends, or accomplishments.
- Characterize the crowds that issue to you and use them to section your reports and increase further experiences.
- Utilize your crowds to target messages, advancements, or new application highlights utilizing other Firebase highlights, or with Google’s advertisements products.
- Add the Firebase SDK to your Android application.
- Investigate reports in the Analytics detailing dashboard.
- Download Android test code.
- Integration of Flurry Analytics
In the integration of Flurry Analytics, you can enable or disable the GA Code for ios and if enabled, you can enter the code that is to be analyzed. For Android app users, you can choose to enable or disable the GA Code for android and if enabled, you can enter the code for the same.
How can it work for Android?
Integrating with the Flurry SDK is simple and direct for Android developers. Adhere to these directions and right away by any means, you’ll be prepared to begin logging occasions and adapting your applications.
Make an App and Get Your API Key
- Introduce Flurry Android SDK
- Introduce Flurry
Your Android application is currently fit to be utilized with Flurry Analytics. When you’ve finished the essential SDK reconciliation arrangement, you can proceed onward to Custom Events, Revenue Analytics, Crash Analytics, and other Advanced Features.
How can it work for iOS?
Integrating with the Flurry SDK is simple and direct for iOS developers.
When you get your Flurry API Key
Import Flurry libraries utilizing CocoaPods for Swift and Objective-C Cocoa ventures include the necessary structures for Flurry joining, lastly, instate Flurry and start a Flurry meeting. In the blink of an eye by any means, you’ll be prepared to begin logging occasions and distributing your advertisements. Adhere to these guidelines for either CocoaPods or manual reconciliation. Quick steps are likewise given.
- Make an App and Get Your API Keys
- Import Flurry Libraries
- Instate Flurry
Flurry Delegate
Flurry investigation can take a representative to callback on meeting getting made. Another convention, FlurryDelegate is added to Flurry Analytics. The representative product for Flurry needs to execute convention, FlurryDelegate and should be set as an agent. Your iOS application is presently fit to be utilized with Flurry Analytics, and if you’ve coordinated the Flurry Ads library, Flurry Advertising.
